Now Showing: Big Results for Video Marketing

If you have any doubts about how incredibly effective video marketing is, you only have to look at the mind-blowing stats for YouTube. The Google-owned video-sharing site currently has more than one billion users, which equates to nearly one-third of all internet users around the world, and the amount of time they spend viewing videos is rising dramatically – increasing by 60% year-on-year. It's why the experts are saying that content marketing's future lies in video. Let's have a look at some of the reasons why. And it's not just massive sites like YouTube either. Across the internet, user interest is centred around premium content – it's what they demand, and expect – and along with high-quality written content, images and videos are a big hit on the various social media sites as well as company sites, blogs and just about everywhere else. In fact, global IT giant Cisco Systems projects that by the end of next year, video on the internet will make up around 69% of the total amount of worldwide consumer traffic. (More on that forecast here: http://www.cisco.com/c/en/us/solutions/collateral/service-provider/ip-ngn-ip-next-generation-network/white_paper_c11-481360.html). It doesn't have to be some complex, costly and lengthy production. Something simple like a quick explainer video can go a long way towards coaxing a potential customer into buying a product or service online. Equally, explaining something in a video version of an infographic puts across a message – whether marketing or informational – as effectively as you possibly can, particularly when so many people now have such little time to trawl through everything on the internet or sit through long explanations (Microsoft tells us that the internet has reduced our attention spans to less than that of a goldfish: http://www.cnet.com/uk/news/goldfish-the-actual-fish-not-the-crackers-may-have-a-better-attention-span-than-humans). So what kind of conversion rates might you be able to get if you use video as part of your marketing strategy? Some estimates put it as high as 64% – that's way more than half the people watching any one sales video who will visit a company's site and be more inclined to then go ahead with a purchase, according to Forbes magazine. No organisation can afford to ignore a figure like that if they want to get ahead, and remain in business. Video works because it's quick and easy viewing, on any type of device, conveying multiple messages at once and dramatically enhancing the personality of any brand. To find out more about the power of videos as part of a highly effective marketing campaign, get in touch with today. We'll help you show your company in the best possible marketing light.

Get in contact today on info@james-compton.co.uk or 0800 612 1069

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James Compton
 

white label Motion Graphic Designer & Animator 
based in Essex & london

latest work
a small selection of recent work

a few names

we've worked on videos for...

ABOUT
 
With a stong, qualified background in Graphic Design and a BA in Motion Graphics, we combine the two to create visually engaging and intelligent videos, adverts and campaigns.
 
 We’ve spent the last 7 years working as a Motion Designer, Creative Director (and occasionally Videographer) for both design agencies and businesses. During that time I’ve worked on all size projects for web clients & production houses right through to TV & Commercial Broadcast.
 
 We now run a video production studio, working directly with clients & also partnering directly with multiple design agencies across the country and capital that have no in-house motion designers, collaborating with them on their video, motion, and animation needs - from budgeting and concept creation right through to delivery, clearance, playout and implementation.
Freelance Motion Graphic Designer Essex // AFX Animator

SOFTWARE SET

Anybody can learn to use software so i'm not a big fan of this SECTION... that said, occasionally I get asked "What software can you use?" so HERE is a list of some of the design software I'm expert in.

Broadcast and Animation Designer
 London and South East

Software

  • After Effects

  • Cinema 4D

  • Illustrator

  • Premier Pro

  • SpeedGrade

  • Audition

  • Photoshop

  • Dreamweaver

  • 3D Studio Max

  • InDesign

GET IN TOUCH

Tel: 07446955571
Info@james-compton.co.uk
All Content © 2016 James Compton Ltd
Video Freelancer and Motion Designer

 // After Effects in London & Essex

Company Registration Num. 09771247 - VAT No. 230748223 / Reg Office: Suite 2, 104 Aylesbeare, Essex, SS38AG
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